Downtown Midland Parking Study

A view of downtown with red flower, a red car on the road, and brown brick

Downtown Midland is growing and changing - and that’s a good thing! With more events, activities, new businesses, and opportunities to connect downtown, the City of Midland wants to ensure that access to these amenities grows right along with it.

To help manage and improve today’s parking conditions and plan for tomorrow, the Downtown Development Authority has hired parking consulting firm Rich & Associates to conduct a parking study. This study does the following:

  • Observes current parking conditions in Downtown Midland
  • Inventories and assesses existing Downtown parking
  • Collects input from Downtown businesses and stakeholders, including residents
  • Surveys Downtown visitors

Check this page frequently and follow Downtown Midland on Facebook, Twitter, and Instagram for more information and study results as it progresses.

Parking Study Results

Consultants collected input from residents and business owners in two ways: via in-person public input sessions and via an online survey.

In-person public input sessions were held on Tuesday, August 20, 2019 from 11 a.m.-1 p.m. and 5 - 7 p.m. at Midland City Hall. Consultants from Rich & Associates collected public input, shared study data and parking information, and talked with visitors. 

In addition to the public input sessions, an online survey about downtown parking availability and improvements was made public for residents to submit their feedback. That survey is now completed, so check back soon for the results!

WATCH: DDA Board Approves Downtown Parking Study

Before the study came to fruition, it was presented to and approved by the Downtown Development Authority Board. Watch the video below to view a detailed presentation about the parking study at the May 8, 2019 DDA Board meeting. (Discussion of the parking study begins at the 49:30 mark.)